Decide As You Please with Your Brand, the True Owner Has Other Ideas Color. Fonts. Copywriting. Social media. You will pour your heart and soul into creating your brand. You’ll meet with users who love it, with others who hate it, and even with people who don’t care...
Let’s Be Honest, Really… Honesty does something interesting to people. It shows you care more about what’s important. Them. Here’s the thing about how some organizations go about marketing. They’re embarrassed by negative features. So, they either hide...
I got an email today with a subject line that said, How To Create Awesome Content In Boring Niches. “Ever doubted that you could create interesting content for your niche?” it asked. The message offered to show me a number of easy ways to make content work for me. I...
The Not-So-Secret Ingredient Missing from Most Content The thing about most content is that it’s uninspiring. It’s noise. It’s said that the sum of all human knowledge is available on the Internet. That’s really cool, but most of us don’t know what we don’t know. The...
Are you getting beat up by your clients because they’re not seeing results from your marketing? Maybe it’s not your keyword selections. Possibly it has nothing to do with focusing on Instagram instead of Pinterest. And, likely it has little to do with the subject...
Struggling with Facebook advertising? Welcome to the club. There’s a lot to know, and it’s like striking gold when you come across help written for mere mortals that takes you step by step through the process. Lead Guru Founder and CEO Ben Heath has done...
