713.417.5189 kawika@helpmesayit.com

Stop Marketing. Tell Stories!

Are you getting beat up by your clients because they’re not seeing results from your marketing? Maybe it’s not your keyword selections. Possibly it has nothing to do with focusing on Instagram instead of Pinterest. And, likely it has little to do with the subject...

Why isn’t your marketing working?

Ask someone to talk about why they do something they love. Notice how their vocabulary changes? They use less adjectives. They use more verbs. They become direct. Their words are fueled by passion. They’re telling you a story. Successful marketing is nothing more than...

Are you busy?

In his book Essentialism: The Disciplined Pursuit of Less, author Greg McKeown asks a question: What if we stopped celebrating being busy as a measurement of importance? What if instead we celebrated how much time we had spent listening, pondering, meditating, and...

Priorities That Are More Unique

What do the words “unique” and “priority” have in common? Both are meant to be a singular occurrence. When you describe something as “unique,” you are saying that nothing else like it exists. It is singular. The word “priority” was introduced to the English language...

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