Decide As You Please with Your Brand, the True Owner Has Other Ideas Color. Fonts. Copywriting. Social media. You will pour your heart and soul into creating your brand. You’ll meet with users who love it, with others who hate it, and even with people who don’t care...
The Not-So-Secret Ingredient Missing from Most Content The thing about most content is that it’s uninspiring. It’s noise. It’s said that the sum of all human knowledge is available on the Internet. That’s really cool, but most of us don’t know what we don’t know. The...
There are two kinds of companies in our world today. We are mostly made aware of storyteller companies. They push out the concept of what they would like their brand to be with paid advertising or public relations placement. Then, there are the rare storydoer...
In his book Essentialism: The Disciplined Pursuit of Less, author Greg McKeown asks a question: What if we stopped celebrating being busy as a measurement of importance? What if instead we celebrated how much time we had spent listening, pondering, meditating, and...
What do the words “unique” and “priority” have in common? Both are meant to be a singular occurrence. When you describe something as “unique,” you are saying that nothing else like it exists. It is singular. The word “priority” was introduced to the English language...
I read an article today about a new Harvard study which argues that the creative brain is wired differently. The researchers concluded that the left-brain/right-brain concept doesn’t really explain what goes on with creative thinking. It has more to do,...
